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September 26, 2017
The Siren Song of Modularity
Product designers and engineers are drawn to the idea of modularity. I am guilty – I find modular product concepts irresistibly compelling. It seems every few years, a new product or concept comes out that stokes that interest – promising all the benefits of m...Read More >>
May 11, 2017
Tesla, Please Don’t Give Solar a Black Eye
I was very excited to see Tesla provide more details on their Solar Roof. A bunch of smart people have already started to dig into the details to try and figure out the true cost, including GTM and PickMySolar. I have been skeptical of this product – so many have tr...Read More >>
April 11, 2017
The One Day Business Case
As an engineer, I had the typical mild level of disdain for “business people” – marketers, MBAs, people with fuzzy backgrounds that appeared so confident, despite not knowing the basic laws of physics. I took pride in my engineering-ness. I huddled with my fellow engineer...Read More >>